itadakimasu.mgu

Itadakimasu MGU is an awareness campaign launched by students from Meiji Gakuin University that promotes food waste reduction in Japan.

The name of this project originates from the phrase "itadakimasu", which Japanese say before enjoying their meal.

This is a Japanese custom that shows appreciation for the food and people who prepared it. We believe appreciating and understanding the hard work behind every meal is a start to reduce food waste.
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「いただきます」がその食べ物や作ってくれた人に感謝するという意味であることから、私たちはその感謝の気持ちを持ち続けることが食品ロスの削減につながるのではないかと考えました！